- 11:11 am - Wed, Jul 20, 2011
- 41 notes
In packaging news: PepsiCo unveils North America’s first soft drink bottle made from 100 percent recycled PET plastic
PepsiCo’s press release says the ”development of the 7UP EcoGreen™ bottle is a significant achievement” and a “breakthrough” for the beverage sector.
Creating a bottle made from 100 percent recycled plastic for soft drinks is more challenging than creating a bottle for non-carbonated beverages because of the stress on materials from carbonation pressure.
By introducing the 7UP EcoGreen bottle in Canada, PepsiCo Beverages Canada will reduce the amount of virgin plastic used by approximately six million pounds over the course of one year. Studies published by the Association for Post-Consumer Plastic Recyclers in 2010, estimate this reduced use of virgin plastic will lead to a reduction of more than 30 percent in greenhouse gas emissions and more than 55 percent in energy use, based on current 7UP production levels.
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