Rogan Gregory and Scott Mackinley Hahn, the owners...

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Your daily source of inspiration for creative reuse and mindful consumption.

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[Background on, & press coverage of, Unconsumption can be found here and here.]

Consumption is a word used to describe acts of acquisition – generally, the acquisition of things, in exchange for money.

Unconsumption is a word used to describe everything that happens after an act of acquisition.

Unconsumption is an invisible badge.

Unconsumption means the accomplishment of properly recycling your old cellphone, rather than the guilt of letting it sit in a drawer.

Unconsumption means the thrill of finding a new use for something that you were about to throw away.

Unconsumption means the pleasure of using a service like Freecycle (or Craigslist, Goodwill, or Salvation Army) to find a new home for the functioning DVD player you just replaced, rather than throwing it in the garbage.

Unconsumption means enjoying the things you own to the fullest – not just at the moment of acquisition.

Unconsumption means the pleasure of using a pair of sneakers until they are truly worn out – as opposed to the nagging feeling of defeat when they simply go out of style.

Unconsumption means feeling good about the simple act of turning off the lights when you leave the room.

Unconsumption is not about the rejection of things, or the demonization of things. It’s not a bunch of rules.

Unconsumption is an idea, a set of behaviors, a way of thinking about consumption itself from a new perspective.

Unconsumption is free.

CONTRIBUTORS:

Founder & Editor: Rob Walker, journalist, Savannah, GA

Editorial & Community Manager: Molly Block, marketing and business development geek, Houston, TX

Brian W. Jones, designer & writer, Göteborg, Sweden

Kashvi Kumar, Environmental Studies and Economics major at New York University

Deirdre Nelson, ever threading artist, Glasgow, Scotland

Shanna Trenholm, writer. catalyst. force of nature. San Diego, CA

* * *

Alumnus & Unconsumption logo creator: Clifton Burt, graphic designer, Portland, OR

Further information about Unconsumption can be found here.

6:09 pm - Mon, Feb 20, 2012: 81 notes

High-Res

Rogan Gregory and Scott Mackinley Hahn, the owners of the organic fashion brand Loomstate, decided to take the gamble, challenging a class at Parsons the New School for Design to create garments with zero waste.

The students’ work was whittled down to five finalists, with the winner—a loose-fitting anorak with dolman sleeves by Andria Crescioni—chosen at a Parsons exhibition on zero waste. Along the way, Gregory and Hahn coached the class, led by Timo Rissanen, on methods of construction and Loomstate’s style. The key was to maximize a single piece of cloth, using the scraps for pockets and cuffs and external details

The anorak is available in limited quantities for $345.

Not crazy about that price point. And not sure I get why it’s a “limited quantities” situation, which implies that this was a bit of a publicity stunt. But still: Two cheers, right? And nice job by the students…

(via Loomstate To Parsons Students: Design A Zero-Waste Garment, And We’ll Make It | Co.Design: business innovation design)